Hey You're Invited™ LLC

HEY YOU'RE INVITED™

SPORTS. MEDIA. EXPERIENCES.

A LETTER FROM THE FOUNDER

Hey You're Invited™

For more than 15 years, my career has lived at the intersection of marketing, media, storytelling and connection. I've seen firsthand what can happen when the right people meet, when a brand uses its platform with purpose, and when someone gets access to an opportunity they may never have known existed.

And as for football, I've been an absolute die-hard Ravens fan since they became Baltimore's team when I was six years old.

I went to the University of Tennessee for the football... I mean, the education. Go Vols!

And I wasn't always watching from the sidelines. I was a powder puff quarterback in high school and, to this day, I'm pretty proud of the fact that I can throw a mean spiral.

Long before football became part of my professional world or my family's story, I genuinely loved the game.

Then football became an even bigger part of my life.

My husband spent years playing collegiate and professional football and now coaches here in our community. Through him, I've had a front-row seat to another side of the game: the athletes, coaches, families and communities that make football so much bigger than what happens on the field.

And then we had our daughter.

That changed the way I looked at all of it.

When Maryland sanctioned girls flag football, suddenly I saw the game through a completely different lens. All I could think about was what this growth could mean for my daughter and for millions of other girls and women.

Not just the opportunity to play, but to coach, lead, create, work, build businesses and shape where the game goes next.

And that's when all of my worlds came together: my career in media and marketing, my lifelong love of football, my family's connection to the game and my perspective as a mother.

I didn't want to just watch the game grow. I wanted to help grow the opportunities around it.

That's why I built Hey You're Invited™.

To connect people. Open doors. Bring resources and opportunities into communities. And create spaces where people who should know each other can actually meet.

Because sometimes the difference between being outside an opportunity and walking through the door is something incredibly simple:

An invitation.

Invitation creates access.

Access creates opportunity.

Dana Barnes Gaskins

Founder & CEO

Hey You're Invited™

ABOUT HEY YOU'RE INVITED™

Hey You're Invited™ is a sports, media and experiences company built around the power of connection.

We create media, partnerships, experiences and introductions that connect people and organizations, expand access to resources and opportunities, and help communities grow.

Our work begins in sports, with flag football as our first major platform, but the idea behind the company is much bigger:

Bring the right people together and create opportunities that may not have existed otherwise.

WHAT WE'RE BUILDING

Hey You're Invited™ is building a company around connection.

We want to connect people who should know each other.

We want to help brands reach communities in meaningful ways.

We want to create experiences that open doors.

We want to introduce people to opportunities they may not have otherwise found.

And we want to build platforms that strengthen the communities around them.

THE COMPANY

Hey You're Invited™ LLC is the parent company and umbrella brand.

FLAGCITY: The Flag Football National Tour™ is the company's first major owned experience platform, launching in Baltimore in 2027.

HYI Media is the media, marketing and partnership side of the business, working with brands and organizations year-round.

The company is led by Dana Barnes Gaskins.

FLAGCITY: The Flag Football National Tour™

A city by city flag football experience bringing together the entire flag football community. Launching in Baltimore in 2027.

HYI MEDIA

The media, marketing and partnership side of Hey You're Invited™. Working with brands and organizations to connect with communities through media, content, campaigns and partnerships.

GET IN TOUCH

Questions, partnership inquiries or just want to connect.

[email protected]

Dana Barnes Gaskins